An Ode to K18
Okkkkkkkkkkk. Let’s talk about k18 for a minute y’all.
I mean I have been drinking the metaphorical k18 “kool aid” for a few years at this point. It’s literally the best. THE BEST. As a blonding specialist it gave me more confidence in taking on massive corrections. It’s like a little molecular security blanket. It gave my clients happier healthier hair. It gave more textural control to those unruly greys. My curly folks are c-u-r-l-i-n-g-g-g-g if you know what I mean?! They are thriving. The curls love the k18! It literally only brings positivity to the table. It’s a non-negotiable for me. 95% of my color clients are using k18 at home. They know what’s up! It’s a molecular hair mask, m-o-l-e-c-u-l-a-r, that’s science bitch! We love science. It literally swan dives right down into the tiny bonds of your hair to whisper all that molecular magic into there. It helps with environmental damage, damage caused by color/bleach, damage from styling LITERALLY any damage. K18’s out here with the best hair therapy in the game. I just don’t even know what I would do without those beautiful tiny little molecules in my life. Thank the hair gods I don’t have to actually know what that would feel like. (Ugh, that made me a little nauseous just thinking about it). Anyways, if you’re a stylist out there and you aren’t using k18 can I ask whyyyyyyyy?! Like do you love living under that rock? Do you hate your clients and want to break their hairs off?! Ok, ok all kidding aside I implore you to reevaluate immediately. It’s truly the bees knees.
Here are a few more reasons to declare k18 as your ultimate hair crush:
They don’t do the ‘ick”! K18 is formulated without parabens, sulfates, silicones, phthalates, sodium chloride, artificial colors, formaldehyde and formaldehyde donors.
They are safe! K18 is vegan, cruelty free and dermatologically tested!
They are for everyone! (Well, everyone with hair lol). We LOVE an inclusive, versatile product around here! K18 can be used on clients with all hair services! It has both strengthening and softening benefits that can renew any hair type that has been damaged!
They have superior damage control! K18 can heal damage from chemical processing, mechanical styling and heat!
They are quick and efficient! Both in salon and at home k18 is a quick process. In salon you should be using the mist before a service. It sits for 4 minutes. Boom. 4 minutes is nothing! Also when you are using the mask at home or in salon again, its only 4 minutes. K18 literally needs 4 tiny little minutes of your time to make hair magic happen. It’s sorcery I tell you!
I love you k18! (Uh oh did this turn into a k18 love letter?) I don’t know. Didn’t start that way but I cant help but reminisce on our relationship. Thank you for bringing us into your stylist collective and showing us the way! 3+ years down and forever to go.
And clients! Ask your stylist if they’re using k18! And certainly tune back in for a followup k18 post where I go over all of the k18 take home products. There’s so much more to k18 than just the mist and mask, there’s shampoos, conditioner and even the new dry shampoo OH MYYYY!